Wine, Beverage & Technology Blog for Restaurants by Uncorkd

6 Restaurant Marketing Ideas for Valentine’s Day

January 24, 2019/in Industry Trends /by Alayna Rouse

From surprise proposals to a dozen roses, Valentine’s Day is a special day for many. This takes many on a hunt to find the perfect place to spend their evening. With an average of $143 being spent on a Valentine’s Day dinner and a total of 19 billion being spent, it is one of the biggest nights of the year for the restaurant industry. As a restaurant it can be hard to stand out amongst the competition, but we have complied a list of some of the best ways to attract couples to your restaurant for an amazing experience.

How Restaurants Can Attract Customers During Slow Months

January 2, 2019/in Industry Trends, Restaurant Marketing, Tips & Tricks /by Alayna Rouse

The New Year is upon us and so are the endless new year’s resolutions. Unfortunately, for most restaurants and bars this means millions are promising to save their coins and be healthier by eating out less. On top of that, the winter time blues are real and the preference to stay home to avoid the cold and the snow will only grow stronger as the winter progresses. But, there is still hope! No one can resist a great deal or a night of fun, so below is a list different ways restaurants can attract customers during the slow months.

Technology Trends that will impact the Restaurant Industry in 2019

December 12, 2018/in Industry Trends, Technology /by Alayna Rouse

Technology in the restaurant industry is booming and within the next year its impact will be very apparent. The new tech trends that will surely shake up the restaurant industry in 2019, are augmented reality, mobile scheduling apps, and digital beverage management. The 2019 restaurant technology trends will impact almost every step of the dining and running restaurant operations. Read more

5 Hauntingly Tasty Halloween Cocktails

October 25, 2018/in Cocktails, Restaurant Marketing /by Alayna Rouse

It’s officially fall and that means it time to make some of the most creative Halloween cocktails around. From a spooky twist on your favorite cocktails to entirely new ones, the list below is bound to spice up your cocktail menu. Give these tasty drinks a try and lets us know what you think!

5 Fall Cocktails to Capture the Flavors of Autumn

September 26, 2018/in Industry Trends /by Kyle Thacker

The flavors of fall are comforting and familiar, like an old sweater pulled from storage or the back of your closet. But fall cocktail flavors also give bartenders a chance to get creative. If you’re turning the page with your cocktail menu this fall, then think of flavors that are warming and ripe with nostalgia. Spice and apple, smokey and nutty; fall cocktails should boast big flavors without being overwhelming. Let’s dive into the leaf pile to explore 5 fall cocktails that are perfect for warming your guests on a cool night.
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How Reduce Restaurant Costs and Expenses

How Restaurants Can Ignore Sales and Increase Profits

May 9, 2018/in Industry Trends /by Kyle Thacker

You see it all the time. Restaurant flyers crammed in mailboxes. Facebook and instagram posts promoting daily specials. Restaurants are constantly chasing down customers, spinning their wheels on ways to bring in more guests to drive up sales.

But what happens if all that effort spent on attracting new customers doesn’t work? You can double your losses by spending marketing dollars that don’t bear fruit. But restaurants looking to grow their bottom line don’t need to chase customers in order to drive up profits. Looking internally to cut restaurant operational costs and reduce dollars tied up in inventory can help save restaurants. Read more

2018 Spring Wine Trends

April 18, 2018/in Beer, Industry Trends, Wine /by Kyle Thacker

Springtime is like the impatient little kid, buckled in the back seat during a long drive, pulling fruitlessly at the seat belt strap while their feet kick air, repeatedly asking, “Are we there yet?” It’s an anxious season. People are anxious to feel the sun and refill their stock of Vitamin D. Buried seedlings are anxious to flower and bloom. And wine drinkers are anxious to shake off weighty winter reds in favor of light flavors and bright wines. Read more

2018 Spring Beer Trends

April 11, 2018/in Beer, Industry Trends /by Ashley Elander

Spring has sprung! Well, almost for those of us in the Midwest. The new season changes our daily routines and tells us to go outside again. The warmer weather also welcomes changes to our diet, and that includes the types of beer we’ll want to drink.

What Restaurateurs Need to Know About Online Reviews

March 28, 2018/in Customer Experience, Restaurant Management /by Megan Wenzl

Online reviews posted by consumers on sites like Yelp, TripAdvisor, Google, and Facebook have changed not only the ways diners search for and discover places to eat, but also how restaurateurs today market to their audience.

This underlines the need for executives to keep customers’ needs at the forefront in order to build a community of loyal patrons. Sure enough, winners and losers in the industry will be determined by their ability to manage and monitor online reviews, harness customer feedback, and deliver 5-star-worthy guest experiences.

Let’s dive into some of the ways online reviews and ratings are shaping restaurant-going behavior. Read more

2018 Spring Cocktail Trends

March 13, 2018/in Cocktails, Industry Trends /by Ashley Elander

The phrase ‘spring cleaning’ doesn’t solely refer to your home. borrow money online. It’s about a season of transformation. Temperatures are on the rise, nature is in bloom, and people start to move around again. The world around us feels rejuvenated and so should your cocktail menu. Move over, cozy winter cocktails. With these 2018 spring cocktail trends, we’ll get a taste of patio-worthy drinks and a revival of some classics. Read more