Spring has sprung! Well, almost for those of us in the Midwest. The new season changes our daily routines and tells us to go outside again. The warmer weather also welcomes changes to our diet, and that includes the types of beer we’ll want to drink.
The world of craft beer has long gone mainstream. Now, your uncle shows up to family cookouts with a cooler full of craft beers, and pushes his favorites on everyone to try. Or maybe you’re the uncle, (or aunt) good on you! So how does craft beer continue to grow and excite beer drinkers? Let’s take a look at some of the 2018 beer trends you’ll be seeing more of. Read more
Hello earnest beer merchant! Are you looking to ruin the beer program at your tavern, bar, or restaurant? Perhaps alienate your customers? Or become all too consumed with tapping the latest beer trends? Well, here’s the perfect blog post for you!
Bonus: If you’re actually looking to build a stronger beer program and increase your beers sales, then you can just do the exact opposite of the items listed below. Follow these 5-mistakes and ruin your beer program. Or, don’t follow these and find success with a bubbling and profitable beer program.
2016 was a fun year for beer. The independent beer market continued to grow. The hop-sanity of the IPA craze hasn’t gone away, but IPAs have branched off from high gravity hop-bombs into more subtle and fruity territories.
Beer is a big market, and we can’t ignore the noise made in 2016 by some of its biggest players. The $107 billion merger of Anheuser-Busch InBev and SABMiller was like watching a Hydra sprout another head. But the continued expansion of the craft market underscores a flaw of Big Beer: giants move slow, and brute force can be undone by ingenuity and imagination. And it doesn’t take much imagination to foresee the craft beer market continuing to lead the future of beer. What does that future look like? Let’s take a leap into the Beer Trends of 2017 Read more
Ah, we’re still in the middle of winter and restaurant traffic has slowed down from the holidays. The dust has settled from January and it’s time to start making some changes to your beverage menus. But what new wines should you add to your wine list? What are the latest craft beers trending on beer lists? And what are some interesting spirits that restaurants have been adding behind the bar? We have the answers and some ideas for new additions to your menus. Read more
The growth of hard cider in the U.S. has been noted and written about for some time now. The boom began between 2013-2014, when the cider category grew over 75%. That’s an insane growth curve for a market. Cider has a lengthy history steeped in European beverage lore. Accounts of the fermented beverage date back to the Roman Empire. While Europe holds the mantel of cider (Britain boasts the worlds largest per capita consumption of cider), the earnest beverage of fermented apple juice has begun to capture American palates once again. This market growth has allowed cidery’s to experiment with production and offer innovative new products. Read more
In the 1940s, Gose disappeared, but this thousand-year-old salty beer from Germany is making a comeback—and it just might be a great fit for your restaurant. Not only does this beer have a unique taste, it also features a comeback story that will get your customers wanting to try it out. Here’s why Gose just might be the unique drink you’ve been looking to add to your restaurant beer menu.
Have you heard? The price of craft beer is expected to rise quite a bit over the next year—and for the restaurants and bars that base a lot of their business on craft beers, a price hike can be devastating. Here are the main facts you need to know about the impending beer shortage your establishment may have to deal with in 2015.
It’s undeniable that the craft beer industry is booming–but how about your restaurant? Your diners may now search out restaurants based on the number of craft brews they carry, and if your menu carries a large variety of brews on tap, you’ve probably been dominating the scene. However, with so many brews now available at the local liquor store, your restaurant can no longer survive just by playing a numbers game. You need a strategy, and that starts with identifying and capitalizing on the latest beer trends. Here are the top beer trends you need to know about to keep your sales strong in the competitive holiday season.