Changing Beer from Cheap to Craft in Minutes
Beer lovers everywhere have experienced the internal debate on whether or not to settle for ordering a traditional lager or coughing up the extra change to get a craft brew. A Maryland start-up has created a solution that allows beer enthusiasts to get the best of both worlds. Hop Theory made a teabag that consumers drop in their beer to improve their normal lager or enhance the craft beer of choice. Two minutes after being dropped in a pint, consumers have an entirely different beverage.