Thinking Outside the Glass: Creative Cocktails
Competition in the restaurant industry has always been fierce. Restaurants and bars continue to search for ideas on how to differentiate themselves from the rest and become the consumer’s first pick on their night out. As the industry evolves and Millennials take charge, food is no longer the only consideration when deciding where to go for lunch or dinner. Interest in cocktails has been growing, and the 2.2% increase in hard liquor sales from 2014 supports this trend. It’s time to customize your cocktails and Uncorkd has some ideas on where to start.